Domino is the name of a game where players place domino pieces on a board and then play them one by one, with each piece pushing over another in a row until the entire board is covered. But the domino effect is also seen in life — one small action can cause a wave of change. In fact, I like to refer to these as domino actions – one simple act that creates dramatic effects.
An example is Admiral William H. McRaven’s first piece of advice to University of Texas graduates: “Make your bed every morning.” He said that by doing this one thing, it sets you up for success in a successful day. That is, it helps you feel more motivated, excited about what the day may bring, and ready to take on the challenges.
In business, the Domino’s effect is a well-known principle that describes how one small action can lead to a chain reaction that affects others. This is often seen in companies with innovative delivery options or new products that disrupt an industry. The domino effect can be applied to a company’s culture as well, and is often seen in the way leaders communicate with employees and listen to customer feedback.
During his time as CEO of Domino’s, Doyle put into practice many of the values that Monaghan established when he purchased the struggling pizza restaurant chain in 1984. He listened to employee feedback and made changes that included a more relaxed dress code and college recruiting system. He also implemented a system for employees to communicate complaints to management directly, and he took swift action when the 30-minute guarantee led to dangerous consequences for Domino’s drivers (see this video).
A big part of the Domino’s success has been due to its use of technology. The company has been a leader in using SMS messaging to allow customers to order pizza via text and uses artificial intelligence to improve its delivery services. In 2022, Domino’s plans to double down on delivery and is investing in new technologies such as augmented reality and voice recognition that will make ordering even easier for its customers.
Storywriters can use the domino effect as a tool to help their readers build and advance scenes in a smooth and natural way. This will create a more effective and compelling read for your audience.
The key is to get all of your scene dominoes in a row, and they will naturally push one over the other until the big climax.
When creating a domino effect, you want the scenes to build in an exciting and natural way that will keep your readers engaged until the big climax. In order to do this, you need scene dominoes that are both meaningful to the reader and necessary for the progression of the story. These can be as simple as a character’s emotional response to an event or as complex as the physical movements of a 3D domino art installation.